A current mid-range brushless e-bike controller is <$150, 72v+ (up to 100v), 45a continuous, fairly waterproof, speed switches, programmable, regen-capable, and very modifiable. You can get an option cycle analyst to hook up the the controller. They are surprisingly good and surprisingly cheap for what you get. controller
To beat that Castle would need to bring something new to the table (some are far-off)
-better programmability
-more power/reliability
-smaller size
-100% waterproof
-attractive display for handlebars
-data logging
-adjustable dc voltage (run 36v off 72v battery with flip of switch)
-gps
-temperature monitoring/cutoff (controller and motor)
-on-the-fly current/speed adjustment
-built in switch/pre-charge circuit
-voltage sources for lights, etc.
-vivid flames and raunchy green monsters
you forgot updatable as programming improves
Work because i gotta, play because i wanna
People here hate Nitro, I love it. I start it, run it about 50 ft from me and it dies, I go after it. Perfect exercise
Metallover pretty much listed everything Castle would need to accomplish to be competitive in the current market. The Chinese own this market as they are the number one consumer of Ebikes by a large margin.
My cheap Ebay kit, is waterproof, has overvoltage protection, voltage cutoff. For $239 shipped, I got a hub motor with tire and wheel, controller, brakes with switches, a bag, rear rack and throttle. I'm 190lbs and on 14s lipo, go 27mph(last Saturday speed). With headwind 23mph. Castle will have a winner, if they can beat that performance and pricetag.
Castle has what it needs to start in the ebike market with a 36v controller. If they would up the components of the HV line to 65v we could have a solid 12s controller. The only thing lacking is TIME!